Branded Content for an Inspired Life.™

Storytelling That Amplifies Your Brand

Audiences crave real connection. Brands need meaningful engagement. The Shooting Eye: Amplified bridges that gap through high-impact, long-form storytelling that resonates.

We partner with forward-thinking brands to craft compelling narratives—whether integrating them into existing series or developing original content that amplifies their message. Our work isn’t just content; it’s cinematic storytelling that drives emotional connection and cultural relevance.

If your brand has a message that matters, we make sure it’s seen, heard, and felt.

Long-Form Storytelling. Brand-First Strategy.

We help brands go beyond traditional advertising by embedding them into meaningful, long-form storytelling. Our work includes:

  • Branded TV & Streaming Integration – Align with existing shows that reach your audience.

  • Custom Branded Content – Original long-form content that tells your brand’s story with depth.

  • Impact-Driven Storytelling – We create content that resonates emotionally and culturally.

Why it works

Why Brands Are Turning to Storytelling

Audiences today crave authenticity—traditional ads no longer cut through the noise. Story-driven content builds real trust by engaging viewers on a deeper level. With consumers spending more time on TV and streaming platforms than ever before, long-form storytelling offers brands a powerful way to connect and stay top of mind. More than just visibility, it’s about alignment—embedding brand values into narratives that resonate, inspire, and create lasting impact.

Trust by Brands, Proven in Production

We are storytellers, filmmakers, and creatives with a passion for crafting engaging, impact-driven content that resonates with audiences.

With 25 years of experience in film and television, our team has built a reputation for producing high-quality, immersive storytelling that both entertains and inspires. From branded series to feature films, we specialize in creating content that not only captivates but also forges meaningful partnerships between brands and audiences.

At our core, we believe in the power of storytelling to educate, uplift, and drive real-world action. Whether it’s bringing families together around a shared experience or inspiring a deeper appreciation for the natural world, our productions are designed to leave a lasting impact.

Past Partnerships include:

  • Senior Star – A performance-based competition for seniors, sponsored by Chartwell Senior REIT, leveraging a unique brand integration model. Broadcast on YesTV, WNED/PBS

  • Pressure Cooker – A high-energy chef challenge series featuring integrated sponsorships from top food and beverage brands, including Foodland Ontario and Niagara Wineries. Broadcast on GlobalTV

  • Extreme Golf – A thrilling golf competition series with a strong brand partnership model, pushing the limits of the sport (title sponsor, Volkswagen). Broadcast on GlobalTV, CHCH

  • Barenaked Ladies Web Series – Over two dozen episodes of branded content for the iconic band. Broadcast on BNL web platforms

  • Over 100 hours of film and television content – Including branded and documentary content for major networks and foundations including PBS and Rogers Sportnet.

Discover new opportunities

  • Family & Outdoor

  • Arts & Mental Health

  • Holiday Content

Reach out to discover our current slate or to discuss customized content

When Brands and Stories Align, Impact Follows

Let’s talk about how we can bring your brand into powerful storytelling.

FAQs

Q: How does brand integration work in long-form content?

A: We align your brand with TV series, documentaries, and original storytelling in a way that feels organic and compelling. This could mean featuring your brand within an existing show, developing custom branded content, or weaving your values into a powerful narrative. It’s about meaningful connection—not just product placement.

Q: What kind of ROI can we expect?

A: Unlike traditional ads, long-form branded content builds deeper engagement and long-term brand affinity. Metrics depend on the platform, but success often includes increased brand awareness, higher audience trust, and content that keeps working for you long after its release. We also help measure performance through viewership data, audience sentiment, and digital amplification strategies.

Q: What types of brands benefit most from this approach?

A: Any brand that wants to connect with audiences in a more meaningful way. We’ve worked with brands in lifestyle, wellness, food & beverage, education, and more—especially those looking to align with high-quality storytelling that reinforces their values.

Q: How do we get started?

A: Let’s have a quick conversation about your brand’s goals and see if there’s a fit. We’ll explore whether integrating into an existing show or creating something original makes the most sense. From there, we handle the creative, production, and distribution strategy to maximize your impact.