About Us

IMPACT CREATORS

Our mission at The Shooting Eye is to create meaningful impact through content that awakens the senses and stirs the soul.

EST. 2000

The Shooting Eye is an award-winning boutique production company with credits across Film, TV, Branding, and Commercials. 

“We’re driven to tell stories of humanity becoming its best. We use film as a tool for moving people towards positive outcomes.”

Director Jeremy Major

INTRIGUING BY DESIGN

 

Content needs to intrigue audiences, draw them in and give them a reason to care. But creating compelling content doesn’t happen by accident. It happens by design. 

After more than 20 years of experience, we know how to deliver the goods. 

When Producer & Director Jeremy Major started the company in 2000, he was obsessed with the ways films can affect people emotionally. His founding belief was that when stories make an emotional connection with the audience, they can do more than simply entertain. They have the power to change people’s lives for the better. To be able to draw out tears, laughter, make the heart flutter, or put viewers in a rage - it’s a powerful opportunity, but also a responsibility we don’t take lightly. 

Putting stories to film is more than a job for us, it’s a way of life. And we love it. 

In fact, just talking about it, we’re feeling a little flush! 

But it doesn’t stop there. 

We’re deeply passionate about storytelling. The art & science of telling stories in an impactful way is at the heart of our process. 

Our other obsession is bringing great teams to our productions. Talented, skillful media artists, who most importantly are great humans. We often get comments about how positive our set environment is. It’s collaborative, it’s kind. 

On our journey, we’ve witnessed how attitudes can shape a production and directly impact the product. Great outcomes happen by design.

OUR PAST

Some people ask why we keep so quiet. It’s not that we’re quiet, we’re just not ones to toot our own horn. We like to focus on the craft, and let it speak for itself. 

That said, we’re incredibly grateful for where we’ve been…

Since our beginnings, we’ve produced and serviced feature films for theatrical and VOD, produced documentaries and reality programming for television, including Rogers Sportsnet, PBS, Biography TV, CHCH TV, Global TV, VisionTV (now Zoomer), produced advertising campaign content for foundations like United Way, Ronald McDonald House, MacKids. We’ve provided post production for icons like the Barenaked Ladies. As well, we’ve produced original content through government initiatives such as Heritage Canada and the Millennium Partnership Program. 

Our experience is broad and has culminated a strong understanding of the technical and creative. We’ve won several awards along the way for excellence in such areas as cinematography to overall production in both Canada and the United States. 

There, we did a little horn-tooting. Visit our Portfolio selection.

Watch our 20 Year Retrospectives →

OUR FUTURE

We’ll always be committed to excellence. That means constant learning, practice, and seeking new challenges and partnerships.

We’re preparing for the Metaverse and and Web 3.0, and all its innovative platforms for storytelling and world-building.

We’re currently developing and executing on a slate of feature films. To find out more, drop us a note.

Or if you’re looking for our style of production to help build your Brand, click here.

Let’s Work Together